TruEffect, Inc. (http://www.TruEffect.com) a leading internet ad serving company based in Broomfield, CO, today announced it has earned certified status in Microsoft Corp.'s Partner Program recognizing TruEffect's expertise in the technology marketplace. As a Certified Partner, TruEffect (http://www.TruEffect.com) has demonstrated proficiency with Microsoft technologies and proven ability to meet customer needs. TruEffect's patent-pending TruAdvertiser.xls™ (http://www.TruAdvertiserxls.com/) is the only enterprise internet ad serving solution completely integrated within Microsoft® Excel. Broomfield, CO (PRWeb) February 12, 2007 -- TruEffect, Inc. (http://www.TruEffect.com) today announced it has earned certified status in Microsoft Corp.'s Partner Program recognizing TruEffect's expertise in the technology marketplace. As a Certified Partner, TruEffect (http://www.TruEffect.com) has demonstrated proficiency with Microsoft technologies and proven ability to meet customer needs. As a Microsoft Certified Partner, TruEffect (http://www.TruEffect.com) is supported by a rich set of benefits including access and training that give them a competitive advantage in the marketplace.

TruEffect, Inc. is a leading ad serving and measurement company formed by seasoned internet industry professionals. Revolutionizing online media with patent-pending solutions such as TruAdvertiser.xls™ (http://www.TruAdvertiserxls.com/), DirectServe™ and SafeServe™, TruEffect is delivering the next generation of ad serving technology that solves the challenges faced by today's interactive advertisers. TruAdvertiser.xls™ (http://www.TruAdvertiserxls.com/) is the only enterprise internet ad serving solution completely integrated within Microsoft® Excel.

"Only companies that have demonstrated high levels of customer service, proved their experience and attained advanced certification receive the designation of Microsoft Certified Partner," said Allison Watson, vice president of the Worldwide Partner Sales and Marketing Group at Microsoft. "Today, Microsoft recognizes TruEffect, Inc. for its skills and expertise in providing customer satisfaction with Microsoft products and technology."

"We are extremely pleased to have earned certified status in the Microsoft Partner Program. As a Microsoft Certified Partner, we are able to clearly promote our expertise and relationship with Microsoft to our customers," said Ron Hill, President and CEO of TruEffect. "The benefits provided through our certified membership will allow us to continue to enhance TruAdvertiser.xls™ (http://www.TruAdvertiserxls.com/) in line with our mission of solving the real problems of today's online advertisers through innovation."

TruEffect was formed by a group of Internet advertising industry experts with a track record of helping to develop much of the technology currently in use to serve, measure and track advertising across the Web. Headquartered in Broomfield, Colorado, TruEffect delivers reliable solutions that solve the problems of today's internet advertisers and publishers. For more information about TruEffect, please visit http://www.TruEffect.com.

The Microsoft Partner Program was launched in December 2003 and represents Microsoft's ongoing commitment to the success of partners worldwide. The Microsoft Partner Program offers a single, integrated partnering framework that recognizes partner expertise, rewards the total impact that partners have in the technology marketplace, and delivers more value to help partners' businesses be successful.

For more information:
Allison Thenhaus
TruEffect, Inc.
303-438-9597, x2016

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