New non-prescription treatment for herpes, cold sores and shingles breaks the silence.

More than 50 percent of the world population has a herpes virus

Denver, CO (PRWEB) February 9, 2007 -- The pattern is all too familiar: The first symptoms that may appear during an outbreak of herpes, cold sores or shingles include tingling, burning or itching. Within a few hours or days, the area may become reddened and develop small fluid-filled blisters. Sure enough, it's an outbreak, and there's no way to hide it.

If you've experienced this scenario, you're not alone. Now Aeura, Inc. (www.aeura.com) has become the first company to offer a sublingual, over-the-counter treatment for the symptoms of cold sores, shingles and herpes.

"More than 50 percent of the world population has a herpes virus," said Andrew Weiss, chief executive officer of Aeura Inc. "Our job is to shatter the stigma through education and provide a healthy alternative so people are enjoying a full life again."

Herpes is caused by HSV-2 (lesions below the waist). Cold sores (also called fever blisters) are caused by the herpes simplex virus (HSV-1). Shingles are caused by the Herpes Zoster virus. These viruses are contributing to what Weiss calls a "silent epidemic" in America. In fact, eight out of 10 people have the virus that causes cold sores each year in the United States, according to the Centers for Disease Control and Prevention.

The prevalence of the herpes virus was recently underscored when many high school wrestlers in Minnesota and adjoining states had their season cancelled because of an outbreak of so-called "Mat Herpes," or Herpes Gladiatorum.

Solution: Keep Your Immune System Strong.

The Aeura formulas provide a natural, homeopathic alternative to prescription drugs, having no known side effects and they don't conflict with other medications. They treat the cause by boosting the body's immune system. Aeura formulas can be taken daily, at the first signs of an outbreak or anytime throughout.

Most cold sores will last up to 10 days, but some Aeura customers have reported pain relief with Aeura’s Cold Sore Formula in as little as 1-4 hours with lesions gone in 1-4 days.

Silence Is Not Always Golden.

Although herpes, cold sores and shingles are common and afflict people from all socio-economic backgrounds, those affected by a herpes virus in any form often remain silent, hindering their ability to get help.

The herpes virus that causes cold sores is highly contagious and affects millions of people around the world. The virus lives in each and every person affected. Whether or not the virus becomes active depends on the strength of your immune system.

"Though you can't cure cold sores or shingles caused by the herpes viruses, you can take steps with the new Aeura formula to manage the symptoms and eliminate the embarrassment and discomfort they can cause in everyday activities," says Weiss.

Aeura formulas are now available at CVS, Meijer, Brooks/Eckerd and Pharmaca. For more information, visit www.aeura.com.

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